Switch from GoodData to Luzmo
GoodData gives enterprises a lot of power, but with that comes added complexity.
Getting from setup to value often takes more time and technical lift than product teams expect.
Luzmo keeps the focus on embedded analytics _without_ losing scalability. You still get advanced features – multi-tenancy, customization, security – but in a package that’s faster to launch and easier to manage.
If you want analytics that feel made for your users and still scale with your business, Luzmo is built for you.
Try Luzmo free and see how embedded analytics can work from day one.
Why we clearly stand out from GoodData
We’ve broken down the details so it’s easy to compare. Here’s how Luzmo measures up against GoodData when embedded analytics is your top priority.
 |  | |
|---|---|---|
| Embedded vs. Internal BI | Both internal + embedded (Enterprise-focused OEM setup, heavier configuration) | Purpose-built for embedding (Customer-facing analytics, easy to drop into your app) |
| End User Dashboard Creation & Modification | Yes (End-user modifications supported) | Yes (End users can build, modify, and save their own dashboards) |
| White-Labeling | Advanced (Branding, theming, and multi-tenant branding available) | Full support (Branding, custom domains, CSS) |
| CSS Custom styling | Advanced (Possible via GoodData.UI SDK, heavier developer lift) | Extensive (Customize every detail with CSS) |
| Localization | Advanced (Multi-locale support via semantic layer config) | Full support (Language, currency, timezone all built-in) |
| Multi-Tenant Architecture | Advanced (Enterprise-grade multi-tenancy, requires setup) | Purpose-built (Ideal for SaaS with many external tenants) |
| Dashboard Templates & Charts | Yes (Template examples available) | Extensive (Ready-made templates and chart options) |
| Drag-and-drop builder | Yes (Drag-and-drop builder supported) | Yes (Fast, intuitive dashboard creation for all users) |
| Visualizations from code | Advanced (GoodData.UI SDK; powerful but more enterprise-focused) | Advanced (Flex SDK, modular, highly developer-friendly) |
| Custom charts | Yes (Available via GoodData.UI) | Yes (Supports custom-built visualizations) |
| Period-over-Period Comparison | Advanced (Robust time comparisons) | Yes (Compare any two time periods) |
| Formulas | Advanced (Semantic layer metrics and MAQL formulas) | Basic (Business-user friendly) |
| Interactivity / Ext. platforms | Advanced (APIs and integrations supported) | Advanced (Rich integrations and interactivity) |
| Drilldown | Advanced (Full drilldown supported) | Advanced (Click-through data exploration) |
| Native array column support | Not supported (Arrays must be flattened or bridged) | Full support (Works natively with arrays and complex data structures) |
| Embeddable AI / Conversational | Supported (Conversational analytics added in May 2025) | Conversational analytics (Natural language queries, ready to use) |
| Intelligent Data Acceleration | Caching only (No time-based delta sync, caching strategies instead) | From every 30 seconds (Near real-time updates) |
| Licensing Model | Varies by plan (License bundling depends on subscription level) | No extra licenses needed for end users (Simple, scalable pricing) |
| Roles and security | Yes (RBAC and tenant separation supported) | Yes (Granular access control, RBAC + tenant separation) |
| Domain Independence | Advanced (Supported, but more complex setup required) | Full (Deploy anywhere, use any domain) |
| Mobile & Tablet Responsiveness | Partial (Desktop supported, tablet/mobile view-only) | Excellent (Optimized for desktop, tablet, mobile) |
Avantages de Luzmo
Luzmo is fully cloud-based, whereas traditional BI tools often rely on heavy on-prem setups or complex hybrid environments. Here’s why that matters—and how you benefit.
Skip the setup, start innovating
Deploy Luzmo in days—not months. We take care of the heavy lifting so your team can focus on building amazing products and services.
Your analytics, wherever you are
Empower your users with AI-driven insights embedded directly into your app. Luzmo lets you automate analytics, surfacing key trends instantly—no manual digging required.
Slash costs, skip the hardware
Forget about pricey servers and endless maintenance fees. With Luzmo’s cloud-based platform, you only pay for what you need—no hidden surprises.
Stay up to date, always
Forget about manual updates—we automatically keep your dashboards up-to-date with no effort required on your end.
Grow without limits
Whether you’re serving 100 users or 10,000, our cloud infrastructure scales to meet your needs—no performance hiccups or extra dev work required.
Built-in peace of mind
With SOC2 and GDPR compliance baked in, your data is protected around the clock. Sleep easier knowing security is handled by experts.
See for yourself how Luzmo compares toGoodData
Try Luzmo with this interactive demo and see how this simplifies your workflow.
Teams worldwide switch to Luzmo. You can do that, too.
Fill out your details to book a personalized, one-on-one walkthrough. Discover how easy it is to embed AI-driven analytics into your product – and start delivering real insights that your users will love.