Why we clearly stand out from

GoodData

We’ve broken down the details so it’s easy to compare. Here’s how Luzmo measures up against GoodData when embedded analytics is your top priority.

Embedded vs. Internal BI

End User Dashboard Creation & Modification

White-Labeling

CSS Custom styling

Localization

Multi-Tenant Architecture

Dashboard Templates & Charts

Drag-and-drop builder

Visualizations from code

Custom charts

AI-Powered Insight Discovery

Period-over-Period Comparison

Formulas

Interactivity / Ext. platforms

Drilldown

Native array column support

Embeddable AI / Conversational

Intelligent Data Acceleration

Interactivity & Filters

Data Refresh & Performance

Licensing Model

Roles and security

User Management

Domain Independence

Mobile & Tablet Responsiveness

✅ Purpose-built for embedding

(Customer-facing analytics, easy to drop into your app)

✅ Yes

(End users can build, modify, and save their own dashboards)

✅ Full support

(Branding, custom domains, CSS)

✅ Extensive

(Customize every detail with CSS)

✅ Full support

(Language, currency, timezone all built-in)

✅ Purpose-built

(Ideal for SaaS with many external tenants)

✅ Extensive

(Ready-made templates and chart options)

✅ Yes

(Fast, intuitive dashboard creation for all users)

✅ Advanced

(Flex SDK, modular, highly developer-friendly)

✅ Yes

(Supports custom-built visualizations)

❗ Basic

(Simple comparisons for business users)

❗ Basic

(Business-user friendly)

✅ Advanced

(Rich integrations and interactivity)

✅ Advanced

(Click-through data exploration)

✅ Full support

(Works natively with arrays and complex data structures)

✅ Conversational analytics

(Natural language queries, ready to use)

✅ From every 30 seconds

(Near real-time updates)

✅ No extra licenses needed for end users

(Simple, scalable pricing)

✅ Yes

(Granular access control, RBAC + tenant separation)

✅ Full

(Deploy anywhere, use any domain)

✅ Excellent

(Optimized for desktop, tablet, mobile)

✅ Both internal + embedded

(Enterprise-focused OEM setup, heavier configuration)

✅ Yes

(End-user modifications supported)

✅ Advanced

(Branding, theming, and multi-tenant branding available)

✅ Advanced

(Possible via GoodData.UI SDK, heavier developer lift)

✅ Advanced

(Multi-locale support via semantic layer config)

✅ Advanced

(Enterprise-grade multi-tenancy, requires setup)

✅ Yes

(Template examples available)

✅ Yes

(Drag-and-drop builder supported)

✅ Advanced

(GoodData.UI SDK; powerful but more enterprise-focused)

✅ Yes

(Available via GoodData.UI)

✅ Advanced

(Robust time comparisons)

✅ Advanced

(Semantic layer metrics and MAQL formulas)

✅ Advanced

(APIs and integrations supported)

✅ Advanced

(Full drilldown supported)

❌ Not supported

(Arrays must be flattened or bridged)

✅ Supported

(Conversational analytics added in May 2025)

❗ Caching only

(No time-based delta sync, caching strategies instead)

❗ Varies by plan

(License bundling depends on subscription level)

✅ Yes

(RBAC and tenant separation supported)

✅ Advanced

(Supported, but more complex setup required)

❗ Partial

(Desktop supported, tablet/mobile view-only)

Benefits of Luzmo

Luzmo is fully cloud-based, whereas traditional BI tools often rely on heavy on-prem setups or complex hybrid environments. Here’s why that matters—and how you benefit.

Skip the setup, start innovating

Deploy Luzmo in days—not months. We take care of the heavy lifting so your team can focus on building amazing products and services.

Your analytics, wherever you are

Empower your users with AI-driven insights embedded directly into your app. Luzmo lets you automate analytics, surfacing key trends instantly—no manual digging required.

Slash costs, skip the hardware

Forget about pricey servers and endless maintenance fees. With Luzmo’s cloud-based platform, you only pay for what you need—no hidden surprises.

Stay up to date, always

Forget about manual updates—we automatically keep your dashboards up-to-date with no effort required on your end.

Grow without limits

Whether you’re serving 100 users or 10,000, our cloud infrastructure scales to meet your needs—no performance hiccups or extra dev work required.

Built-in peace of mind

With SOC2 and GDPR compliance baked in, your data is protected around the clock. Sleep easier knowing security is handled by experts.

Luzmo Studio

Luzmo Flex

Luzmo IQ

Switch from

GoodData

to Luzmo

Why we clearly stand out from

GoodData

✅ Purpose-built for embedding

✅ Yes

✅ Full support

✅ Extensive

✅ Full support

✅ Purpose-built

✅ Extensive

✅ Yes

✅ Advanced

✅ Yes

❗ Basic

❗ Basic

✅ Advanced

✅ Advanced

✅ Full support

✅ Conversational analytics

✅ From every 30 seconds

✅ No extra licenses needed for end users

✅ Yes

✅ Full

✅ Excellent

✅ Both internal + embedded

✅ Yes

✅ Advanced

✅ Advanced

✅ Advanced

✅ Advanced

✅ Yes

✅ Yes

✅ Advanced

✅ Yes

✅ Advanced

✅ Advanced

✅ Advanced

✅ Advanced

❌ Not supported

✅ Supported

❗ Caching only

❗ Varies by plan

✅ Yes

✅ Advanced

❗ Partial

Benefits of Luzmo

Skip the setup, start innovating

Your analytics, wherever you are

Slash costs, skip the hardware

Stay up to date, always

Grow without limits

Built-in peace of mind

See for yourself how Luzmo compares to

GoodData

Teams worldwide switch to Luzmo. You can do that, too.